MOMMA LOVES… backpacks are back

That’s right, I said it – backpacks are back!  Everyone from Chanel to Forever21 is doing their version of the backpack – so it seems that childhood is once again a source of inspiration for designers.  I must confess I was a bit repelled by the trend at first – remembering it from the 80′s and the mid 90′s when, as a teenager, we all rocked the baby backpacks (some of us even adding “cool” patches and calling it our BBP).  But this is not that…  Nor is it the completely functional Jansport or North Face bags we used daily to carry our books…  These backpacks are incredibly chic and actually amazingly practical!  Think about it – carry all your stuff (and everyone else’s stuff – I’m talking to you my darling husband and baby boy) and still be hands free!  Beyond, they are actually very beautiful – whether you’re preppy or bohemian – there are some stunning variations!  Yes, it may take some getting used to in terms of style but there are so many incredible versions available that you can’t help but love them and once you start carrying on and are relieved of all that shoulder pain you’ll never look back!  That said – how you choose to carry it is, once again, a personal style choice – one strap on one strap off or old school both straps on…  PS – backpacks are something our kids actually need – why not get them something they’ll LOVE to carry… It might just get them used to carrying their own stuff for a change…  The hot new bag is absolutely the backpack – so now you and your little one can truly enjoy the same trend and you’ll each wonder who’s copying who now…

First for us:

elizabeth and james backpack

Elizabeth and James backpack $645


Asos backpack $50

Jerome Dreyfuss backpack

Jerome Dreyfuss backpack $490

Steve Madden backpack

Steve Madden backpack $88

Stella Mccartney backpack

Stella McCartney backpack $1390

Madewell rucksack

Madewell backpack $248

free people roses backpack

Free People backpack $98

MArc by Marc Jacobs backpack

Marc by Marc Jacobs backpack $498

anthropologie backpack

Anthropologie backpack $298

Target backpack

Target backpack $34.99

Jason Wu backpack

Jason Wu backpack $884 (was $1965)

Free people backpack

Free People backpack $118

B Brian Atwood

B Brian Atwood backpack $350

Baggu backpack

Baggu backpack $34

Tory Burch backpack

Tory Burch backpack $295

Topshop duffle backpack

Topshop duffle backpack $72

3.1 Phillip Lim backpack

3.1 Phillip Lim backpack $895

And of course, for our little ones:

J Crew backpack

J CRew sparkle backpack $78

Popatu rolling backpack

Popatu rolling backpack $32

Popatu rolling unicorn backpack

Popatu rolling backpack $32

skiphop zoo backpacks

Skiphop backpack $20 (comes in various animal designs)

madpax backpack

Madpax backpack $60

J crew tulle backpack

J Crew backpack $59.50

transformers light up backpack

Target transformers light up backpack $9.98

disney princess rolling backpack

Disney princess rolling backpack $35

wildkin camo serious backpack

Wildkin camo backpack $67.99

wildkin leopard backpack

Wildkin leopard backpack $44.99

eric carle elephant backpack

Eric Carle elephant backpack $14.99

hello kitty backpack

Hello Kitty backpack $19.98

spiderman rolling backpack

Spiderman rolling backpack $35

J Crew backpack glitter

J Crew glitter backpack $98

the northface backpack

The Northface backpack $35.99


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